Confcommercio

80th anniversary
of Confcommercio Brescia

For the 80th anniversary of Confcommercio Brescia, WISE Eventi led the strategic design and full organization of the institutional celebration, transforming a historic milestone into a powerful communication and positioning tool.

The project encompassed the definition of the event narrative, the management of institutional content, and the design of an experience tailored to stakeholders, businesses, and local representatives.

Through a direction that blended form, coherence, and symbolic value, WISE Eventi helped strengthen the public perception of the association, consolidating its role within the local economic system and elevating a pivotal moment in its history.

STRATEGIC CONSULTANCY
VISUAL
EVENT ORGANISATION
PRESS OFFICE

Confcommercio Brescia celebrates 80 years of enterprise and territory

An institutional event conceived to turn the association’s 80th anniversary into a moment of strategic positioning.
A celebration designed to highlight Confcommercio’s role in the economic and social development of the territory, reinforcing its presence within the network of businesses and institutions.

Corporate &
Business Events

Anniversary &
Celebration

Networking &
Brand Experience

Incentive &
Team Building

Sport & Golf
Experience

CSR &
Charity Events

Christmas &
Special Events

A prestigious setting
for a significant
institutional event

The event took place inside the Church of San Cristo and its cloisters, one of Brescia’s most evocative locations, often referred to as the city’s “Sistine Chapel.”
An ideal venue for high-profile institutional events, chosen to welcome stakeholders, institutional representatives, and businesses in an environment that combines solemnity, beauty, and authority.

80
years of history
250
participants

Three moments
shaping a coherent
institutional message

The 80th anniversary was not simply a commemoration, but a corporate event designed to communicate identity, vision, and continuity.
An opportunity to strengthen relationships, enhance the association’s public perception, and reaffirm its role in the local economic ecosystem.

Institutional and academic speeches to interpret the past and outline the future of the tertiary sector.
Awards ceremony for long-standing members, giving voice and visibility to the continuity of the association.
Seated dinner in the cloister, conceived as a moment of relationship-building, representation, and shared identity.

A design approach guided by coherent content and by a direction capable of maintaining narrative unity throughout every stage of the event.

Strategy,
experience,
institutional
coherence

WISE Eventi supported Confcommercio Brescia in the design and organization of the institutional event, providing targeted consulting to build a narrative aligned with the association’s values.

From planning to execution, the work ensured full coherence between form and content, enhancing the institution’s identity and transforming the anniversary into a moment of strategic representation.

The categories

Tailor-Made Projects
for Every Corporate
Objective.