Gruppo Brixia, a holding company active in several sectors since 1960, needed an identity capable of representing multiple activities under a single, solid and recognisable institutional Brand.
Multi-sector holding company
Gruppo Brixia, a holding company active in several sectors since 1960, needed an identity capable of representing multiple activities under a single, solid and recognisable institutional Brand.
WISE developed the naming, logo, coordinated image and website, building an identity capable of enhancing the Group’s history, structure and diverse activities.
A clearer and more distinctive institutional Brand, capable of uniting the holding company’s different entities and conveying its role through an essential and structured visual system.