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Federico Vanni: the new Head of Digital of Gruppo WISE

Gruppo WISE has a new Head Of Digital, Federico Vanni, 34, born in Genoa, graduated in communication sciences and for over a decade engaged in the creation of digital strategies, management of B2B and B2C marketing campaigns and multichannel retail-sales.

His transversal experience, between communication agencies and companies, is enriched by a broad international scope, thanks to the 11 years spent in  Melbourne, Australia, as leader of the Mustard digital marketing team, at the service of brands of the caliber of Hertz, Hisense, Target, Puma and Clarks.

“The choices we are making, position us on the national market. The experience of a professional like Federico, highly trained in the dynamics of digital strategy overseas, adds skills and vision to our Solutions first approach”, said Luca Mastrostefano, CEO of our agency.